The recent World Air Cargo Event (WACE), provided a platform for industry heavy weight Emirates SkyCargo to provide insights on the issue of technological challenges facing players in the airfreight industry.

‘The fact is, if air cargo does not adapt, face the changes and embrace technology, it will be left out in the cold,’ forecasted Ram Menen, Emirates Divisional Senior Vice President, Cargo.

‘Information technology is as core to our business as airplanes, trucks and ships. To keep up with the best levels of customer care and ensure supply chain efficiencies, industry can not afford to overlook the importance that technology has on its business,’ he added.

Menen outlined the necessity for industry to move quickly on ushering in technological updates in order to maximize its benefit from the IATA e-freight initiative. The initiative was developed to improve productivity and reduce costs while speeding up the movement of cargo from production to consumption.

The Emirates SkyCargo stand was again a popular stop for trade visitors and industry players. The stand, which featured information on the award-winning carrier’s extensive range of products and solutions, also provided access to through on-site computer terminals, enabling visitors and customers to view and transact business online.

Prakash Nair, Emirates Manager Network Cargo Sales Development said, ‘At last year’s WACE event, Emirates SkyCargo welcomed an estimated 2,000 visitors from 62 countries to our stand. In its second year, the event has indeed gained momentum. It has been another tremendous success for us.’

The World Air Cargo Event: Dubai was organized under the patronage of H.H. Sheikh Ahmed bin Saeed Al-Maktoum, President Dubai Department of Civil Aviation, Chairman and Chief Executive of Emirates Airline and Group and was supported by regional civil aviation authorities and leading trade organizations.