Employees from e+ Solutions (ePlus), a comprehensive logistics package designed specifically for owners of small start-up e-commerce businesses, which was launched by the U-Freight Group in 2018, will be present at the conference.

Trust and loyalty have always been key to the U-Freight Group’s success since its establishment in 1968, and remain so as it looks forward to celebrating its 55th birthday this week with its first global sales conference since the Covid-19 pandemic struck.

The event, which is due to start on Tuesday in Hong Kong, will see the international freight forwarding and logistics company seeking input from delegates on how it can build on a successful track record based on a legacy of innovation and investment, as well as cooperative growth.

Almost 200 delegates from U-Freight’s network of owned offices and exclusive agents will attend the three-day event, which will focus on various initiatives including the company’s emergence and ongoing development as a leading player in global e-commerce logistics.

Chief executive officer, Simon Wong said: “Since 1968, U-Freight has developed a network of subsidiary companies and long-standing exclusive agents, that offers the full range of air, ocean and overland freight and logistics services, and has become one of the world’s leading independent operators.

"Good relationship building is key to the development of trust and important in the current difficult global trading environment, and such meetings enable our international network of owned offices and long-standing partners to network and reinvigorate that trust, which will help them retain and gain business from clients old and new.

“Our longevity stems from our ongoing focus on yield and customer service, rather than volume and sales revenue. Plus, we have remained nimble in our decision making, and swift in our response to changing market conditions.

“Our flat management structure is another factor in our continuing success.

“Having reached the significant milestone of 55 years, our first international sales conference for several years will give participants the opportunity to explore how the local expertise provided by our own offices and exclusive agents – added to the international reach of the company’s service network – makes an unbeatable combination, enabling us to deliver service without boundaries."