How to get a clearer picture of customer demand to gain more efficiency

By Anita Raj | November 02, 2022 | Logistics

The transportation sector is still plagued by bottlenecks, so it's essential to take a step back and better understand consumer demand, which will enable you to estimate demand more precisely and effectively. Anita discusses  why this is crucial and what may occur if you don't have a firm grasp on demand. After that, she discusses how understanding demand may make transportation businesses more effective and offers some strategies for using the data at their disposal to anticipate demand in advance and improve efficiency.